“You just need to spend $5-30/day on ads and it will bring you new patient leads.”
You ask, “How much do I need to spend on it to get the number of patients I want?”
“You should be able to get 2-3x ROI. We can’t guarantee anything, but we’ve had clients who have gotten anywhere from 2 new patients/wk to those who went from $600k to over $1 million from Facebook ads.”
So you try it and you get new leads. You are so excited! You were told to give out a voucher or free offer.
Someone books an appointment! At this rate, you are going to be so busy with patients. Then….
You start having your appointments. One doesn’t show up.
Another doesn’t show up. Oh wait, one does show up.
They end up having a treatment. You’re excited.
But then they tell you they can’t afford the care you recommend (or they don’t come back). So frustrating, when you knew you could’ve helped them.
Oh well, you were told this thing is supposed to work, so you keep spending money even though you waste your time by having no shows & many aren’t quality leads.
You start getting booked with patients. You’re excited.
But then the ads don’t work very well anymore. And you’re supposed to also keep up with a Facebook group? You thought that this could be hands off longer term.
Here’s what most Facebook Ad agencies and people teaching Facebook ads aren’t telling you:
What will make your ads more effective is if you have mastery with educating people. Whether it’s creating videos that help build connection with you or offering webinars that help people understand the importance of care so they’re willing to pay for it.
Why? Cold leads are going to be just that. Especially when it’s not clear to them that you’re a go-to practitioner.
No Facebook Ad (no matter how well written) and no supposedly-proven funnel will replace you being the one people will connect with, because you are the practice owner and people are coming to see you or other practitioners at your clinic.
If you look around at the most successful practitioners, you will see that many are known in their community as a go-to practitioner because they speak. People see you in a different limelight as an expert when you speak and educate, not just as someone running free voucher ads.
If Facebook ads are working for you, scale it by using speaking to put you on the map. Get known as a go-to practitioner, so you stop spending your hard-earned money on ads and start bringing in new patients for free.
If Facebook ads aren’t working for you, then start leveraging your time with new strategies that get you known and attract new patients to your practice consistently.
What is your business lacking?
Do you have systems in place that work to bring in new patients consistently, or to help you uplevel to reach more people at once?
Book a free 15 min chat to see how we can help.
Chen Yen, 6 & 7-Figure Practice Makeover Mentor
There’s a reason why people like the recent President of American Association for Naturopathic Physicians (AANP), Board Member of American Society of Acupuncturists (ASA), former Board Member of American Academy of Acupuncture and Oriental Medicine (AAAOM), and Past President of the American Chiropractic Association (ACA)-Sports Council work with us.
Our mission is to wake up the planet and change the way we treat illness and health. This can happen only if more acupuncturists, chiropractors, naturopathic doctors, and functional medicine practitioners get the word out there.
Your patients need you.
The most passionate visionary and spiritual practitioners come to us to fast track their growth.
If you are ready to fast track your practice growth
(even during these times) and have a practice you’re proud of….
Enter your name and email below for a FREE Double My Practice Revenue Strategy session…